Hello World👋
I'm Chie Tofuku
Digital Marketer
Tokyo, Japan
Results-driven professional with 7+ years of experience in digital marketing and project management in the tech industry. Let’s achieve remarkable outcomes together.
Previously worked@Wix, a leading SaaS website builder, HQ Israel.
Featured Projects
A/B Test
Enhanced brand visibility and drove user acquisition by improving Conversion Rate Optimization across global homepages.
Execution
Led A/B testing initiatives across APAC, EMEA, and LATAM regions, collaborating seamlessly with Localization, SEO, CRO, analysts, and web design teams.
My contribution
Drove growth by identifying optimization opportunities through data analysis.
Executed 15 A/B tests globally, with 13 leading to successful variant adoption.
Surpassed targets with an 8 % boost in conversion rates on one A/B test, doubling the KPI expectation.
Social Media
Driving Brand Awareness and Engagement in the Japanese market, delivering significant follower growth and expanding exposure.
252 %
Follower growth (+6K followers).
639 %
Impression growth (+1.36M impressions).
18 %
Follower growth (+9.5K followers).
131%
Impression growth (+30K impressions).
*From 2018 to 2021.
Influencer
Collaboration
Expanding audience within the design community through Strategic Partnerships with prominent illustrators.
9
Total
Influencers
〜700 K
Size of
Influencer
+1.3 M
Total
Impressions
+1.1 M
Total
Reach
27 K
Total
Engagement
3.7 %
Avg Engagement Rate
on each influencers
*Span of 3 days
About Me
Dynamic Digital Marketing and Project Management professional with over 6 years of experience driving impactful strategies in the tech industry. Expertise in enhancing CRO, scaling social media presence, and executing high-performing marketing projects. With 1+ year of B2B sales experience, I excel at fostering strong client relationships.
Passionate about identifying optimization opportunities through data analysis, delivering measurable results, and contributing to business growth.
Work Experience
Project Manager
1 yr 8 mos
Product Marketing Manager
1 yr 5 mos
Social Media Manager
3 yr 5 mos
Sales Executive
1 yr 3 mos